There are many things your dog or cat cannot do for you, but they will certainly support you in doing them.
They cannot change your ex’s behavior. They can’t bring down the cost of rent. They cannot pass that exam for you. However, they will be by your side through everything, helping you to feel loved and supported.
At the Affinity Foundation, we believe in the value of the bond between people and animals. These bonds make the world a better place and are a powerful tool to strengthen our psychological well-being. The results of our study show that this emotional support is real and tangible.
It is important to remember that this bond does not replace the social support provided by other people, but it can improve our emotional state and give us the strength to face everyday challenges.
Campaign materials
A studied bond
The true power of the bond between people, dogs, and cats is not about changing circumstances, but about changing how we feel when facing them. That is why we, at the Affinity Foundation, study the impact of this bond on our lives and celebrate the benefit it brings us.
Here are some of the findings from the latest bond study by the Affinity Foundation.
62%
share things with their dog or cat that they would tell no one else.
88%
say their dog or cat is always there when they need them.
84%
say their dog or cat helps them get through difficult times.
Take part in our Social Support study
We’re looking for dog parents to help us better understand the bond with your pet and the support they give you. Will you help us?
Share the story of your bond with an animal
Sharing your story inspires others, helps us better understand the bond people have with their animals and it’s a way of saying thank you to your dog or cat.
Upload a photo of your dog or cat if you’d like, so we can put a face, snout, and whiskers to them.
AFFINITY PETCARE, S.A.U. is responsible for processing your personal data. The data we will process about you will be those you provide through this form for the handling and management of your request. Additionally, if you decide to upload an image, you consent to the transfer of rights over the image you provide us and the subsequent processing derived from it. Finally, by participating, you guarantee that you are the person appearing in the photograph and that you are over 18 years old.
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